Markets Trends & Strategies to Boost Your Business Revenue in 20247-Figure Educator

Markets Trends & Strategies to Boost Your Business Revenue in 2024

Welcome to Season 2 of 7-Figure Educator!

I’m kicking off this new season by talking about the must-know trends and strategies that business owners should have on their radar for 2024. With a keen focus on market trends and the potential impact of economic recessions, I stress the importance of leading with value in the upcoming year. You’re going to learn about the crucial role of proving credibility and building trust with your audience  as well as some of my effective marketing strategies for sustainable business growth. I also highlight the pivotal importance of knowing your numbers and aligning your business objectives with the needs and feedback of your target clientele. As we navigate the complexities of coaching and advisement expenditures, I’m going to provide you with actionable insights that will help propel your business forward in the dynamic landscape of 2024.

2024 is the year for you to go full throttle in your business because it's your time, it's the year of the expert, and it's time for you to show up! So tune in to this episode, and let’s start the year right filled with strategies and helpful insights for your business today!


  • Market trends and recession impact on businesses
  • The importance of leading with value in 2024
  • On proving credibility and building trust with audience
  • Some marketing strategies for business growth
  • The crucial role of knowing your numbers in the business
  • The pivotal role of understanding your target client's needs and feedback
  • On navigating coaching and advisement expenditures for business


“This year is so important for you to go full throttle in your business because it's your time, it's the year of the expert, and it's time for you to show up.” — Dr. Erica Jordan-Thomas

“Whatever your revenue goal is, for this year, you should take 10% of that, and 10% of your revenue goal for this year is what you should be spending on your personal development… You need to have a budget line item at minimum to be investing in yourself.” — Dr. Erica Jordan-Thomas


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Dr. Erica Jordan-Thomas

IG | @e_jordanthomas

LinkedIn | @erica-jordan-thomas-ed-l-d-86314764

Facebook | @EJTConsultingLLC

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7-Figure Educator is produced by EPYC Media Network

View Transcript

Each episode is curated with such attention and detail. So much valuable information and insight shared. I look forward to each new episode. This podcast is an excellent starting point to learn more about how to start, grow, and scale your ed consulting biz! Listening (and watching on YouTube) has been time well spent!

7-Figure Educator

Erinn’s story was so inspiring! Talk about purpose and preparation and timing and knowing your worth! What a treat to listen to her journey, the community, and the support. Made my day!

7-Figure Educator

Love this podcast. Erinn Cottman is my favorite educator and I love hearing her perspective and insight.

7-Figure Educator

Living a life of ease is my new motto! Loved this candid interview with Erinn Cottman. It’s so important that we share the $ figures and let each other know how we’re doing! Took some invaluable nuggets from this. Thank you!

7-Figure Educator
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