In this episode, your host Tareka is joined by special guest Allison McFarland, Founder and CEO of Allison McFarlane Inc., unraveling the secrets of leadership branding and reputation management. Allison's unwavering dedication and unique personal brand shine through, emphasizing genuine care for people and active involvement in women's empowerment.
She also shares personal branding expertise and LinkedIn's professional reputation management expertise, offering valuable insights into managing a digital footprint and providing executive coaching and leadership development strategies. Together, their discussion delves into key insights on leadership, branding, and consistency during transitions, addressing challenges in finance and accounting, personal growth opportunities, and the crucial intersection of leadership and personal development.
Are you ready to unlock the secrets of leadership branding, coaching, and reputation management? Join the conversation in forging a powerful community where women connect, share ideas and empower each other on their unique career journeys. Don't miss out—tune in and redefine your path to success!
KEY POINTS:
QUOTES:
"When I think of leadership branding, I'm thinking of how this person shows up who this person is, regardless of what's going on." — Allison McFarlane
"If you have a desire to move into a space where you are managing people, and you're responsible for developing or nurturing high-performing teams, then you should aspire to be a leader. And it's being a leader who is modeling behavior [and] practices that you want [to be] seen or carried out by others." — Tareka Wheeler
GUEST RESOURCES:
Allison McFarlane
Website: Allison McFarlane Inc.
LinkedIn:@allisonmcfarlaneinc
RESOURCES:
LinkedIn | Tareka Wheeler _PMP - https://www.linkedin.com/in/tareka-wheeler-pmp/
IG | @professional_dna - https://www.instagram.com/professional_dna/
FB | @ProfessionalDNA - https://www.facebook.com/ProfessionalDNA
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DNA of a Professional is produced by EPYC Media Network
The best aspect of this podcast is the audience that it reaches. I’m a college student about to step into the next chapter of my life and I resonate with so many of the episodes. Tareka is so smart and so passionate about her message to her audience and she knows how to relate. I listen to every single one of her episodes and am fascinated about how she connects the dots between an individual and different parts of their life and career🤍
I really appreciate you bringing this topic to light and choosing to share your personal challenges. The hardest thing for me has been being really good at something (career) you don’t love and trying to make it work. And being too afraid to leave or fully own that I want to leave because I think it’s the best thing I’ve achieved so far.. Your transparency helped me be more honest with myself! Thank you! This podcast was right on time.
The host gives valuable information and tips to implement them in your every day life. This focuses on career development but it helps with personal development in all areas of your life. I love listening to the episodes and reading her emails.
Loving the topics and the informational yet fun style of offering great professional advice and encouragement every week! My favorite episode so far is all about the 4 Roles Successful Professionals Must Play!
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